QUEEN CHARLOTTE: A BRIDGERTON STORY
Tanisha spearheaded the digital marketing, content and partnerships strategy for the hit Netflix limited series.
HIGHLIGHTS
875% audience growth, 128% increased engagement, and a 189% uptick in impressions during launch week across all Shondaland platforms
Companion book, Queen Charlotte landed on New York Times best seller list for hardcover fiction
Over 400M hours viewed on Netflix, “becoming one of Netflix’s most popular series of all time”
Elevated consumer awareness through digital content via impactful brand and creator partnerships with esteemed names like ELEMIS, Alicia Keys, Lovepop and Big Freedia.
CONTRIBUTIONS:
Social Media Strategy
Content Strategy
Content Creation
Copywriting